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Red Hot Organization (RHO) is a not-for-profit, 501(c) 3, international organization dedicated to fighting AIDS through pop culture. Since its inception in 1989, over 400 artists, producers and directors have contributed to over 15 compilation albums, related television programs and media events to raise donations totaling more than 10 million dollars for HIV / AIDS relief and awareness around the world. The Red Hot Organization Collection was donated to Fales Library in New York City in 2006.〔http://library.nyu.edu/progressions/PROG_F06.pdf〕 ==Mission== Red Hot is a not-for-profit production company that has produced 16 albums and dedicated more than 10 million dollars to worthy organizations, causes and pro-social projects around the world. Its mission is to raise awareness and money to fight AIDS/HIV and related health and social issues. In 2010, donations from the proceeds of its latest album alone surpassed $1 million mark—with funds going to benefit: Partners In Health, Casey House, Citta, (Camp AmeriKids ), (Out Youth ), Housing Works, (AIDS Resource Center of Wisconsin ), A Loving Spoonful, San Francisco AIDS Foundation, Old Town Clinic run by (Central City Concern ), After Hours, Nebraska AIDS Project, Advocates for Youth, (PSI Youth ), UK THT / Crusaid, Breakthrough Cincinnati, the (Clinton Health Access Initiative ), and Bronx AIDS Services. Red Hot is more of a creative production company than a traditional charitable organization. Overhead is kept to a minimum and production focused on making innovative projects that target hard to reach audiences by using popular culture and artful propaganda. Revenues from these projects are given to traditional charities, often in collaboration with the artists who have contributed their music or art. "What is significant is their fund raising does not compete with local AIDS service organizations. They tap basically new money, and that's very important."〔Ronald Johnson, managing director for public policy and communications at Gay Men's Health Crisis in New York City to Time Magazine, Christopher John Farley, "Music: Beautifully Blurred", ''Time'' magazine, August 30, 1999. ("Country Music with a Red Ribbon" ), Alanna Nash, ''Stereo Review'', November 1994〕 Furthermore, the contracts Red Hot signs with artists guarantees that at least 80% of the profits generated from the album sales will be earmarked for AIDS efforts.〔Matt Hendrickson, "Rock News: Red Hot + Positive", ''Rolling Stone'', September 5, 1996: 23-24〕 John Carlin, Paul Heck, Béco Dranoff are key persons associated with the organization. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Red Hot Organization」の詳細全文を読む スポンサード リンク
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